As a “serial entrepreneur” and interactive marketer, has applied his across varied careers. More recently, he has worked with global audiences in a dozen countries, sharing his knowledge of the creator economy.

A 1980 graduate of the , Branagan returned to the school in 2011 to found the and teach media innovation courses.

The center runs the , a where students test digital content and media ideas and connect with faculty and media mentors and entrepreneurs. Branagan has also launched student startup competitions, entrepreneurship programs, the interactive series “” and  , a seed fund for tech hub startups. He coaches numerous startups and venture funds.

Branagan’s global journey began with a 2021 grant to help universities in Estonia create media entrepreneurship programs. Affiliated with Tallinn University’s Baltic Film and Media School, he spent two months in 2022 conducting workshops, making presentations and immersing himself in the country’s startup scene.

He returned to Estonia to keynote the 2023 -Net Summit on Media Entrepreneurship. The organization is comprised of European university professionals focused on improving research into and teaching entrepreneurship teaching for the screen media industry.

More speaking requests followed. He has since spoken to journalism students in Belgium, government officials and business leaders from across the African continent in Ethiopia, sports leaders in Ireland, media researchers in Lithuania, corporate communicators in Germany, musicians in Slovakia and policy makers in the United Kingdom.

He has also participated virtually at universities and conferences in India, Nepal and South Africa, and is teaching creative entrepreneurship in a virtual format to 500,000 high schoolers across India, Indonesia and the Middle East. Recently, he traveled to the U.K. to brief members of Parliament on the creator economy and existing technologies as they considered a bill proposing to ban cell phones in schools. In December he (along with Newhouse Professor and other education technology and government leaders) will address hundreds of top students at the at in Coimbatore, India.

We asked Branagan about those experiences, his reaction to questions he receives from media innovators worldwide and how his global work impacts his teaching.

National Science Foundation (NSF) funding for Syracuse University faculty research projects totaled $19.7 million in fiscal year 2025, an increase of $5.8 million over last year’s total, according to the .

NSF also recognized four faculty members with prestigious.

Duncan Brown, vice president for research, says expanded NSF funding and the selection of four faculty for CAREER recognition is a testament to the strength, quality and innovativeness of research taking place across campus. “Such positive outcomes show how important it is that our researchers continue to apply for federal grants. Doing so helps assure that continuing projects can maintain their momentum without interruption and that new research ideas have the support they need to realize societal impact,” says Brown.

CAREER Awards

CAREER Awards are NSF’s highest recognition for early-career academic professionals. The awards are designed to help recipients build the foundation for a lifetime of leadership and integration of education and research. Receiving the awards this year are:

• , assistant professor of chemistry in the
• , assistant professor of electrical engineering in the
• , assistant professor of physics in the
• , Maxwell Dean Associate Professor of the Politics of AI in the

Hu works on that are super sensitive to mechanical forces and that can show visible signs, like changing color, when they are deformed or damaged. This helps materials report damage on their own and makes it possible to study how subtle force moves through complex systems, such as synthetic plastics and biological materials. He also designs smart materials that adapt their behavior or properties in response to other triggers, such as ultrasound, light or chemicals.

Kim aims to bridge the information gap between software systems and hardware devices by embedding implicit hints between systems and devices. The research helps improve data storage performance and data retrieval reliability while maintaining compatibility. It supports complex, large-scale computing needs of modern businesses and technologies such as artificial intelligence and big-data analytics.

Mansell builds and fine tunes , the tools that detect the tiny ripples in space caused by cosmic events such as black hole mergers. She also works with a special kind of light called “squeezed light” that helps make the detectors more precise.

Zhang uses quantitative methods to study how the interests of citizens and technical experts could shape the. She explores the politics of digital technologies regarding AI governance; the international political economy in the age of advanced automation and quantitative social science methods.

Record Year for NSF Funding

The $19.7 million in awards is the highest amount since 2022, according to Chetna Chianese, senior director in the (ORD). She says the success highlights the faculty’s continued striving for research success regardless of a shifting federal funding landscape.

The NSF funding supports dozens of projects across five schools and colleges in multiple research areas, including:

• An for doctoral students in emergent intelligence biological and bio-inspired systems for the
• A cluster of three projects to support the Center for Gravitational Wave Astronomy and Astrophysics
• One new and two renewed Research Experiences for Undergraduates projects
• A project to further explore new physics at the LHCb experiment at , the European center for nuclear research
• A training program for upskilling photonics technicians in advanced optics and quantum research-enabled technologies
• A project to explore the science of social-psychological processes and AI companionship

Support for Proposals

The Office of Research offers broad support for faculty pursuing sponsored funding, including through , departmental research administrators and ORD. Faculty beginning to pursue external funding and resources to support their research and creative activities can start by working with , who bring deep knowledge of external funders and stakeholders to provide strategic consultations. The Office of Research additionally supports faculty through the , which helps them plan, draft and complete their proposals. That program will resume in the spring semester ahead of the summer 2026 deadline.

ORD also provides guidance regarding the ongoing changes to federal funding, the changing federal funding landscape, updates on new executive orders and adjusted administrative policies and regulatory requirements. “We are keeping faculty updated via email and an internal SharePoint, but our team can also provide project-specific guidance to principal investigators who reach out to us,” Chianese says.

Faculty interested in applying for NSF and other grants can contact the ORD staff at resdev@syr.edu.

When junior , an environmental engineering major in the , was growing up, her parents taught her the sensibility of re-using goods, thrifting what she needed and making the best use of everything she had. Around her Bentonville, Virginia, home, she picked up things at auctions, thrift stores and even out of the garbage. “Dumpster diving,” something she had wanted to try, became part of her routine once she arrived at Syracuse University.

One day, a Department of Public Safety officer stopped Lubkemann at a campus dumpster and asked for identification.  After confirming her student status, the officer recounted how the night before, he’d ejected a man who wasn’t a student for doing the same thing Lubkemann was doing.

“That was one of the most impactful experiences I’ve had, not only at the University but in my life,” Lubkemann explains. “To me, it was so unjust that a piece of plastic set me apart from others who might need things.” She says she recognized that removing the person from the scene “might have been the difference between a man and his dinner.”

After that incident, Lubkemann began to reflect on her privileged student status and the injustice that she could access found objects on campus while others were barred from obtaining those throwaway goods. “I grew up very privileged, but I was instilled with the value of not taking more than you need. There are things in the garbage that aren’t actually garbage. A lot of stuff is thrown away before its expiration date,” Lubkemann says. “I found my calling in environmental engineering due to the critical shortage of professionals in the field and by a passion for sustainability, which I see as not just an environmental issue but also a social and economic imperative.”

A ‘Revamped’ Idea

After observing high levels of textile waste on campus and how those without a vehicle have limited access to donate clothing or buy affordable used things,  Lubkemann devised the idea for her business, “.”

Her company is a research-based, pioneering, sustainability-driven mobile enterprise redefining textile waste management through a mobile thrift store and donation hub, currently operating from a repurposed minibus. It takes in discarded yet valuable textiles from their point of disposal and offers an accessible, community-centered solution that diverts waste from landfills while ensuring that high-quality secondhand goods remain in the local economy.

Lubkemann spoke about her idea with ,  Syracuse University Libraries strategic initiatives advisor and a faculty member in the . She encouraged Lubkemann to submit her idea for a mobile donation center/thrift store/re-distribution hub in the competition. Lubkemann then developed a 10-page business plan, entered the competition and won $5,000.

“I never thought anyone would find interest in this; I thought it was a pipe dream. Who would think a top U.S. university would invest in such a small idea? But Linda gave me the confidence to pursue it, and that was one of the things that totally launched me into this initiative. I like to say Revamped was born from a dumpster, which gives me hope any idea or dream can take shape if you work towards it. It’s really taken off from there,” she says.

Adding Funds, Growth

Lubkemann has continued to refine and grow her company and gain funding. She has won $25,000  from campus competitions since November 2024, including the at the , a award, the and research monies. Her achievements include the following:

• Obtaining a DBA (“doing business as”) certificate and starting a limited liability corporation (Ava Lubkemann LLC).
• Acquiring a minibus and outfitting it to serve as mobile thrift shop/donation center.

  

• Establishing a account for potential investors.
• Hosting pop-up sales, cross-campus co-branding events and creating a to distribute on campus.
• Researching textile waste distribution to define more community re-distribution channels.
• Contacting local businesses seeking storage space for additional collected items.
• Ideating two podcasts about Revamped and sustainable living.
• Asking the Sustainability Management group to add sustainable entrepreneurship student ambassadors.
• Contacting George Washington University and Lewis and Clark College to gauge their interest in replicating the Revamped program.

That’s hardly Lubkemann’s limit. From finding goods, to reworking and repairing them, to setting up the mobile store and planning distribution points, she does most of Revamped’s work herself, helped by , the company’s marketer, a student in the Newhouse School of Public Communications.

Ava is also a resident advisor, entrepreneur-in-residence at the  student business incubator, a part-time Orange Innovation Scholar worker and a research fellow on the ’s Carbon Capture Team. She continues to enter competitions such as and present at the . She’s also taking 17 course credits.

The Long View

The busy student has no shortage of vision, either. Lubkemann envisions expanding the company and hopes its success lets her form a 501C3 nonprofit organization to funnel a mass accumulation of textile waste to people who really need it.

“That’s what matters to me, trying to make a positive impact in the community. I was raised on the principle, ‘Wherever you go leave it a better place than you found it,” Lubkemann says. “I think that’s the core of making Revamped what I want it to be—a community-oriented program that connects universities with their communities and advocates for the little guy and people who are in need.”

Goods can be purchased from Revamped’s Instagram page, listing, or soon-to-launch website, revampedthrift.com. Lubkemann also plans to announce future campus sales and events via those avenues.

Ken Pontarelli ’92 credits the University for changing his life, opening up opportunities to pursue his passions and achieve professional success that allows him to focus on the public good. In return, he and his wife, Tracey, are paying it forward by supporting Syracuse students pursuing meaningful careers in the vital field of sustainability. Their recent gift endows the Pontarelli Professorship in the . It builds on their years of support that have helped position the University as a thought leader in sustainability. As part of the Forever Orange Faculty Excellence Program, the University has committed additional funds to support teaching and research activities in environmental sustainability, finance and public policy.

“Our goal is to build a sustainability program that ties together distinctive strengths from across the University, allowing business, policy and environmental science to work together to solve problems and tackle global challenges,” says Pontarelli. They are well on their way, thanks to previous support from the Pontarellis that a five-year funded professorship in 2019 and a scholarship fund in the , and helped create a unique master of science joint degree from the Maxwell and Whitman schools in sustainable organizations and policy, and the .

“When I (in 2022), Syracuse University was ranked No. 11 nationally for environmental policy and management by U.S. News & World Report,” says Jay Golden, Pontarelli Professor of Environmental Sustainability and Finance. “Each year our rankings have increased, and the most recent 2024 rankings have us tied with Harvard for No. 6. Certainly, our goal is to continue to rise in the rankings through the recognition of our peers of all the great programs we have going on at Maxwell and the other colleges at Syracuse.”

Growing Interest in Sustainability

Pontarelli graduated from the University with a bachelor of science in finance from the Whitman School and in economics from the Maxwell School. He immediately began what became a long career at Goldman Sachs, initially focusing on energy markets. “We made one of the first large-scale investments into renewable power back when few such investments were being made,” says Pontarelli. “As I gained more understanding of the field, I realized how critical private capital is, together with government policy, in addressing environmental issues. The business case for investing in sustainability is incredibly strong.”

In an interview with Private Equity International (November 2023), Pontarelli pointed out that sustainability was just a niche market with $20 billion of assets under management just 10 years ago and ballooned over the decade to more than $270 billion of assets under management.

At Goldman Sachs, where Pontarelli is partner and managing director, he leads the firm’s private equity impact investing efforts within the Asset Management Division. He was appointed to the University’s Board of Trustees in 2021, serves on the Whitman Advisory Council and, last year, was awarded the for Sustainability by Maxwell. His investments in academic and experiential programs are designed to ensure that environmental policy research is well-grounded in an understanding of markets and financial mechanisms.

“This is a pivotal time,” says Pontarelli. “There are so many things that could be done if we don’t get caught up in political issues. Everyone would agree that these are common sense business things to do.” He cites the example of one recent investment in a company that provides control panels to big data centers to manage power generation usage. The product can reduce usage by 10% for the average data center. “I’m focused on pragmatic solutions.”

That’s why Pontarelli is so impressed with the work being done by students in the which, according to Golden, is “a nonpartisan think tank and research lab focused on examining sustainability imperatives at the nexus of industry and government.” The lab launched in 2021 with just six students.

“From that early start we have maintained every semester 40 to 50 paid undergraduate and graduate sustainability research fellows spanning almost every college across the University,” Golden says. “In fact, we have more students interested than we can currently financially support or mentor with our current staffing levels. Not a week goes by that I don’t receive numerous emails from students interested in joining the lab.”

Inspiring More Philanthropic Support

It’s easy to see why students are so interested. They are doing what Pontarelli calls “eye-popping work” in partnership with industry or government, and he hopes to inspire more philanthropic support so that more students can participate. Golden cites a few examples:

• Students from the Maxwell School, Whitman School and are doing research in energy systems, biotechnologies and carbon capture technologies for various industrial sectors. This includes providing technical, finance and policy insights to develop recommendations for government agencies, policymakers and business leaders that would benefit the U.S. economy and the environment.
• Students are working with Thomson Reuters as well as the global footwear and apparel industries researching innovative best management practices and policies that can eliminate the utilization of forced labor in the global supply chain.
• A team led by Golden and School of Architecture Assistant Professor Nina Wilson is working with architects, engineers, design/build firms, insurance, government and finance on developing innovative strategies, policies and professional practices for resiliency in the built environment. They are holding workshops throughout New York state.
• Students have developed an energy dashboard to quantify and visualize energy consumption on campus, by buildings and by energy source, that is continuously updated while also modeling economic impacts and opportunities for the University to manage energy consumption and other environmental impacts. This also involves working with Campus Dining to quantify food wastes across the campus and modeling the economic and greenhouse gas opportunities by implementing new strategies.

Preparing Future Leaders for the Public Good

The new joint master’s degree from Maxwell and Whitman, supported by the Pontarellis and directed by Golden, offers an intensive professional sustainability consulting course each spring through the lab, in which students work in project teams to provide high-level research and consulting to public and private organizations, including Fortune 500 global companies and smaller start-ups domestically and globally.

“I am grateful to Ken and Tracey for continuing to promote the values of high-quality teaching, experiential learning, evidence-based research, engaged citizenship and public service impact, which we hold dear at the Maxwell School,” says Dean David M. Van Slyke. “This professorship, endowed in their name, will make certain their commitment to climate, energy and environmental sustainability and working across levels of government and sectors of the economy continues to be a hallmark of the instruction and scholarship the Maxwell School pursues in preparing future leaders that seek to promote the public good.”

Golden says that “we have an incredible job placement rate for students even before they graduate” with organizations as diverse as Morgan Stanley, KPMG, the State of New York and the Department of Defense. “They stand out in the job market because they have learned to take theory from the classroom and apply it in the real world, with plenty of opportunities to do the work thanks to Ken and Tracey Pontarelli,” Golden says.

“We want students to get excited about careers in the sustainability field,” Pontarelli says. “It’s purposeful, meaningful work as they become problem-solvers who can change the world.”

Earlier today, Syracuse University was the site of a historic announcement of a transformational investment by Micron Technology in the Central New York region: a $100 billion semiconductor fabrication facility in the Town of Clay—the largest investment and facility of its kind in the United States. Officials with Micron announced plans to build a leading-edge memory fab in New York state this morning during an event in the K.G. Tan Auditorium, at the Daniel and Gayle D’Aniello Building, home of the National Veterans Resource Center.

Micron Technology Inc. is one of the world’s largest semiconductor companies and the only U.S.-based manufacturer of memory. The new megafab will increase domestic supply of leading-edge memory and create tens of thousands of new jobs. It is the largest private investment in New York state history.

Chancellor Kent Syverud welcomed Micron President and CEO Sanjay Mehrotra and several local, state and federal government representatives for this significant announcement that will impact the region and state for generations to come. The investment will create the largest-ever cleanroom space announced in the U.S., creating nearly 50,000 New York jobs over more than 20 years. Those include 9,000 new high-paying Micron jobs and over 40,000 community jobs, including suppliers, contractors and other supporting roles.

In August, President Joe Biden L’68 signed off on the bipartisan CHIPS and Science Act, which will increase the country’s production of semiconductors while fueling efforts to reduce dependence on foreign suppliers.

“I am grateful to President Biden and his administration for making the CHIPS and Science Act a priority, to Senator Schumer and a bipartisan coalition in Congress for passing the legislation, and to Governor Hochul and County Executive McMahon for the local and state partnerships that made this investment possible. Micron will leverage the diverse, highly educated and skilled talent in New York as we look to build our workforce in the Empire State,” said Mehrotra in a . “This historic leading-edge memory megafab in central New York will deliver benefits beyond the semiconductor industry by strengthening U.S. technology leadership as well as economic and national security, driving American innovation and competitiveness for decades to come.”

At today’s event, Chancellor Syverud recognized the critical efforts of U.S. Sen. Charles E. Schumer, New York State Gov. Kathy Hochul ’80 and County Executive Ryan McMahon, all of whom participated in the event’s speaking program, to help bring Micron to the area. Also in attendance were U.S. Rep. John Katko, Syracuse Mayor Ben Walsh and CenterState CEO President Rob Simpson.

“Micron’s $100 billion investment in New York marks the start of something transformative in scale and possibility for our state’s economic future. I promised that we would jumpstart the economy by being the most business-friendly and worker-friendly state in the nation, and thanks to our State Green CHIPS legislation, the federal CHIPS and Science Act, and extraordinary partnerships with business, labor, and local and federal leaders, this project will do exactly that,” Gov. Hochul said in a . “Together, we are leveraging this investment—the largest private-sector investment in state history—to secure our economic future, solidify New York’s standing as a global manufacturing hub, and usher the state into another Industrial Revolution.”

Syracuse University was chosen as the site of today’s announcement because of the University’s deep connections and commitment to the Central New York region.

In a message to the Orange community, Chancellor Syverud said: “This is a proud moment for our University. Syracuse University’s academic, economic, cultural and civic contributions to Central New York are among the factors that attracted Micron to our area. The opportunity for collaboration—across all facets of our University—is significant. From internship and career opportunities for our students and alumni, respectively, to interdisciplinary research opportunities, educational programs, veterans initiatives, community building, engagement and investment, and economic development, Micron will quickly become one of our region’s greatest partners and a key driver of Central New York’s long-term prosperity.”

Micron selected the New York site based on the state’s leading higher education institutions, access to talent traditionally underrepresented in technology jobs and a significant military population aligned with Micron’s commitment to veteran hiring. The site also offers access to water and clean, reliable power to enable a project of this scale while achieving the company’s long-term environmental goals.

Micron and the state of New York will also invest a historic $500 million in community and workforce development with a focus on disadvantaged populations over the duration of the project. Reflecting the company’s commitment to diversity, equity and inclusion, Micron’s New York plans include initiatives to address economic disparities and accelerate economic opportunity for underserved communities in the semiconductor industry. Micron aims to hire a diverse workforce for both direct roles as well as broader construction ecosystem jobs.